Highsnobiety
Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this Instagram post.

Supreme teased its new season earlier this week with a video depicting the controversial hologram of Tupac Shakur from Coachella 2012. In the clip, the rap legend's clothing has been edited so that he appears to be wearing Supreme boxers. The video arrived just before the brands' SS20 lookbook dropped in full, a collection that will pay homage to the musician across various standout pieces.

The initial "hologram performance"  – orchestrated by Dr. Dre and Snoop Dogg, who closed that year's festival as headliners – was reported to cost between $100,000 and $400,000 to produce. To this day, it remains a thorny talking point because of the precedent it set on bringing performers "back to life." While most commenters on Supreme's Instagram post above appeared to be excited at the news, there were a few who shared their reservations.

You can revisit the performance from Coachella in 2012 below and check out Supreme's Spring/Summer 2020 drop here.

Your Highsnobiety privacy settings have blocked this YouTube video.

 

We Recommend
  • Diesel’s Spring Summer 2026 Collection Hatches in Milan
  • Liim Lasalle Is What Happens When a Harlem Kid Writes Love Songs
  • Everyone’s Favorite Skater Is Kader
  • Odessa A’zion Plays Herself
  • Leveling up the Most Fashionable Alarm Clock
What To Read Next
  • Prada’s Moisturizer Is Beautiful Inside and Out
  • Luxe Leather Nike Air Forces With Italian Flair From New Jersey, Not Bottega Veneta
  • Out Here on Satisfy's Ranch, Running Looks a Lot Like Cowboying (EXCLUSIVE)
  • A Warhol You Can Use to Tell Time
  • 7 Oakley Sunglasses Handpicked by Sports Legends
  • Kith's Scary Scaly adidas x Clarks Sneaker Is a Slithering Stunner