The much anticipated official music video for ‘Ni**as in Paris’ by Jay-Z and Kanye West has been released minutes ago. Watch it now here below.

The official video for Jay-Z and Kanye West’s “Ni**as in Paris” is set to debut tomorrow at noon. In the meantime here’s a “videojacking” of the track put together by a Parisian graffiti crew who go HAM in the Paris Metro with lyrics from Jay and Ye’s popular Watch The Throne track. Feels a bit like a Kidult job to us. What do you think?

It has been confirmed that Kanye West will bring his second women’s collection to Paris Fashion Week. The rapper-turned-designer will show his eponymous collection at 9:30 pm on March 6, 2012. Mr. West’s debut showing last season drew a star-studded crowd but gathered mixed reviews. Will all those famous designers and celebrities show up again this round?

SOURCE: WWD

Remember “Runaway,” Kanye West’s style-over-substance short film that dropped just before My Beautiful Dark Twisted Fantasy? According to The New York Observer, Mr. West is getting ready to shoot another-nother film somewhere in the Middle East.

Sources tell The Observer that Mr. West sent members of his team to meet with film companies and government officials based out of Abu Dhabi, Dubai, and Doha, Qatar to explore the idea of a production. A number of local municipal officials and film companies are said to be engaged in what was characterized as a heated bidding war for the contracts involved in bringing Mr. West’s vision to life.

Kanye’s team is moving to the region for a few weeks to scout actors from the region and get a feel for the culture. No details on the content of the film have been released, but it’s safe to say it’ll probably look something like this.

In a great new video, Scott Schuman aka The Sartorialist present ‘Lunch for 25′. During Pitti Uomo earlier this month, he invited the 25 people that had the biggest influence on the website and that sum up for him mens style. He brought them all together for a lunch in a traditional trattoria in Florence and thanked them for making The Sartorialist what it is and stands for today. From Nick Wooster, Kanye West to many other familiar faces, the get together is certainly an interesting one in the world of mens fashion. Check out the recap video here below.

We present the next chapter of the KobeSystem video series, this time featuring Kanye West. Enjoy!

On Friday, Kanye West attended the Givenchy menswear Fall/Winter 2012 show in Paris. Sitting front row with former Vogue Paris editor-in-chief Carine Roitfeld, Mr. West wore a layered sportswear kit, complete with the long tees and leather pants he’s been seen in often as of late. What do you think of this look?

More images follow after the click.

When it comes to industry events, you can always be sure that a lot of people get the best pieces out of their closets to impress with impeccable style, yet the Pitti Uomo tradeshow in Florence gets out the most extreme in terms of menswear every season. Also the show is not short of celebrities checking in, including Kanye West this season, to see what the fashion world has coming up in the following months and seasons.

Take a look at this nice recap of style seen last week at the Pitti Uomo show in Florence.

Photography: Grazia

Many more images follow after the jump.

In Nike Basketball’s newest campaign, Kobe Bryant steps beyond his role as a basketball superstar and into the role of a motivational speaker. Learning from his own lessons of success on the court, Kobe inspires some of the most accomplished business, entertainment and sports leaders across the globe to reach for even greater success in their own lives. Dubbed “The KobeSystem: Success for the Successful,” Bryant’s winning philosophy is grounded in his proven ability to adapt to succeed as a player and also reflected in his revolutionary new signature shoe, the Nike Kobe VII System Supreme.

The cast features the following leaders from stage to screen, field to court, outer space to real-life motivational speaker:

Aziz Ansari, Acclaimed comedian and actor
Richard Branson, Entrepreneur and philanthropist
Landon Donovan, International soccer star
Larry Fitzgerald, All-Pro football player
Jerry Rice, Hall-of-Fame football player
Tony Robbins, Motivational speaker and best-selling author
Paul Rodriguez, Skateboard extraordinaire
Hope Solo, Gold-medal winning soccer player
LeeHom Wang, Award-winning Chinese entertainer
Kanye West, Multi-platinum recording artist
Serena Williams, Grand Slam tennis champion

In addition to the TV spot, the KobeSystem personalities will be featured in a variety of digital content films including testimonials proclaiming their affinity for “the system” and individual films showing where they fit on Kobe’s success pyramid.

Shot in Hollywood, the Nike KobeSystem “Success for the Successful” commercial spot was directed by Jody Hill. Known for his role as co-creator and executive producer of the series Eastbound & Down, Hill has directed, produced and acted in a variety of features films. The campaign was produced by Wieden + Kennedy of Portland, Ore.

Nike continues with their big marketing push for the KobeSystem. In their latest video campaign, entitled ‘Everyone is on the #KobeSystem’, testimonials include Kanye West, Serena Williams, Jerry Rice, Richard Branson, Aziz Ansari, Tony Robbins and others.

Check it out!