Alexandra Pauly

(Beauty Editor / New York)

Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.

Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.

Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.

Articles

  • Your Tactical Oakleys Deserve a Tactical Boot

  • Ronnie Fieg's 8th Street Presents the New Clarks on the Block

  • From the Hudson to the Mediterranean, Aimé Leon Dore FW21 Wins

  • Tretorn & ARKET Preach the Importance of (Rain) Protection

  • Ellen Emerges From Cancelation With... A Skincare Line?

  • Kylie Jenner Wants You to Serve Freddy Krueger Realness

  • Gucci's 100th Birthday Bash Hits Berlin, Milan & London

  • Eytys' New Sneaker Gives Us Everything But the Kitchen Sink

  • Telfar's Next Bag Security Program Is Coming to Your TV