Double Tap to Zoom
Your Highsnobiety privacy settings have blocked this YouTube video.

This morning the rap boy band and aspiring ad agency BROCKHAMPTON dropped the first single and video from their new album GINGER. The track is titled “I Been Born Again." Watch above.

The song clearly signifies a turning of the page after a tumultuous 2018, one marred by their parting-of-ways with band member Ameer Van over sexual misconduct allegations and depicted thoroughly in a documentary (aptly) titled The Longest Summer in America.

This summer, however, is looking less long for BROCKHAMPTON. The video accompanying their track features bandmates Bearface, Kevin Abstract, Merlyn Wood, Dom McLennon, Joba, rolling around the concrete on an abandoned parking lot, in what looks to us like a bad-PCP-trip-turned-horror-rap-classic. Hopefully, they don’t wait so long next time.

We Recommend
  • Brockhampton Return With Two New Songs & Announce 2020 Albums
  • BROCKHAMPTON Taps Dua Lipa for the “SUGAR” Remix We Didn’t Know We Needed
  • Kevin Abstract Confirms Brockhampton Is "Going to Be Over in a Few Albums"
  • Watch BROCKHAMPTON Answer Comments on Reddit & Twitter in Hilarious Video
What To Read Next
  • adidas’ Fattest Post-Dad Shoe Looks Extra Tough With Anti-Slip Soles
  • In Gorgeous Suede, New Balance’s Rugged Retro Runner Is Trail Perfect
  • adidas' Glossy Low-Top Sneaker Is Pure Margiela Magic
  • adidas' Washed Denim Running Shoe Is Literally Out of This World
  • New Balance’s American-Made Dad Shoe Is Like a Creamy Matcha Latte
  • Nike's Caramel-Flavored High-Tech Air Max Is a Tasty Sweet Treat