Highsnobiety
Double Tap to Zoom

Instagram will begin to test hiding likes in the US, beginning next week. Following promising trials in Canada, Australia, New Zealand, Japan, Ireland, Italy, and Brazil, Instagram's CEO, Adam Mosseri announced that private like-count testing would begin for some US users as early as next week.

Speaking at WIRED25W Mosseri spoke to Tracee Ellis Ross and WIRED's Arielle Pardes about how the move aims to "de-pressurize Instagram" to "give people more space to connect." Watch below.

Your Highsnobiety privacy settings have blocked this Twitter post.

There is a growing body of research and a lot of anecdotal evidence which points to the negative impact social media is having on our mental health. It is, however, too early to tell if Instagram's new denitrification will alleviate some of the negative effects.

We Recommend
  • An Ultra-Fly Nike Trail Beast: Born for the Wild, Raised Like a Super Shoe
  • The Playlist That Got Us Through Music Week
  • Central Cee Will Never Not Dress Like Central Cee (EXCLUSIVE)
  • Nike's Next Jordan "Skate Shoe" Looks Like a Dunk (But It's Not)
  • Nike's Next Air Max Sneaker Is Already Flames
What To Read Next
  • No Mixer Needed: How Anderson .Paak Is Crafting Music’s Next Gen With Jameson Distilled Sounds
  • adidas' Caramel-Coated a Skate Shoe Is a Literal Snack
  • Vans' Hairy Skate Shoe Is a Sweater You Can Thrash
  • What Does It Say That Even the King of Giant Shoes Has Gone Flat?
  • A Memento of AMOMENTO’s Crisp Classic Clothing
  • Cowboy Denim for Italian Mountaineers