Highsnobiety

Instagram is testing a new feature that will hide users' public like counts on videos and images, The Verge reports.

When the hiding likes tool was first leaked back in April, the media-sharing platform stated that it wants followers to “focus on the photos and videos you share, not how many likes they get.” Instead of likes being visible for everyone, only the person who owns the account will be able to see how much love their content is generating.

The move comes with the aim of lessening social pressure on the site. As multiple studies over the last years have highlighted Instagram in particular as having an adverse effect on mental health, hiding likes could be the platform's attempt at incorporating current public discourse into its design model.

“We do hear people worry about how many like counts they get,” Head of Instagram Adam Moseri admitted to Buzzfeed News, explaining that it's all "about creating a less pressurized environment where people feel comfortable expressing themselves."

“Stories was, in part, the inspiration for this test,” he added.

Currently, the test is only taking place in Canada and it's not known if it'll be pushed out to a wider audience but check back for updates as they come.

We Recommend
  • Instagram's Explore Page showing celebrity photos from 2014, 2016, and 2017
    Why Are Tumblr-Era Celebrity Selfies All Over My Instagram Explore Page?
    • Culture
  • junya watanabe new balance 1906R loafer
    Junya Watanabe's FW24 New Balance Sneaker Isn't Like the Rest
    • Sneakers
  • Elle Fanning is seen on October 23, 2023 in New York City.
    Elle Fanning Is Dressing Like the Rest of Us, Only Better
    • Style
  • same-outfit
    Why Are We So Ashamed to Wear the Same Outfit Twice?
    • Style
  • Chris Rock
    Chris Rock Is a HOKA Guy Like the Rest of Us
    • Sneakers
  • Image on Highsnobiety
What To Read Next
  • Zendaya, Anya Taylor-Joy, Timothee Chalamet, Austin Butler on the Dune 2 red carpet
    Why the 'Dune 2' Red Carpet Outfits Feel so Vital
    • Style
  • stussy jewelry line
    8-Ball Earrings? Sounds Right for Stüssy's First Jewelry Line
    • Style
  • Jeremy Allen White at the farmer's market carrying a tote bag full of flowers
    Big Fits, Bigger Flowers: Jeremy Allen White Is Always at the Farmer's Market
    • Style
  • tareet's ASICS slipper collab
    These Beautiful, Strange ASICS Mules Are Basically Art
    • Sneakers
  • veneda carter timberland collab 2024
    Veneda Carter's Gorgeously Glazed Timbs Are Returning
    • Sneakers
  • Naruto x Crocs 2024.
    Finally, Naruto's Crocs Collab Is Here
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.