Double Tap to Zoom

J. Cole took to Twitter yesterday to announce two new colorways of his signature PUMA Basketball sneaker, the RS-Dreamer. While the shoe has been relatively well-received, getting good reviews for both its 0n-court performance and off-court style, the rapper’s fans were not amused at his announcement.

Fans were quick to jump into Cole’s mentions, telling him they care less about the new colorways and would much rather get a new album soon. It’s important to note that the reaction doesn't seem to be a rejection of the shoes as much as it’s an insatiable desire for a new J. Cole album. In addition, and to be fair to the fans, Cole’s tweet looks a lot like an album announcement to the untrained eye, so confusion could have perhaps been avoided — unless that was the plan all along?

Your Highsnobiety privacy settings have blocked this Twitter post.

Read on for some of the best reactions to Cole’s tweet and then head to PUMA.com for a look at Cole’s new RS-Dreamer.

Your Highsnobiety privacy settings have blocked this Twitter post.
Your Highsnobiety privacy settings have blocked this Twitter post.
Your Highsnobiety privacy settings have blocked this Twitter post.
Your Highsnobiety privacy settings have blocked this Twitter post.

To stay updated on everything happening in the sneaker world, follow @highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning-quick updates to your inbox.

We Recommend
  • The Best, Weirdest & Most Memorable Olympics Style Moments Ever
  • The 15 Best J. Cole Songs To Celebrate Hip-Hop
  • Big Fitness Resolutions? Tackle Them in the World’s Smallest Gym With Meta Quest 3 x PUMA
  • An Exhaustive, A-Z Journey Through Real Rapper Names
What To Read Next
  • COMME des GARÇONS Made a Shirt So Normal Your Dad Would Wear It
  • LOEWE Has a New Logo. Did You Notice?
  • What Other Vegan Caribbean Restaurant Has Its Own adidas Sneaker?
  • Avavav Spills On Oatly
  • Want to Know What’s Up With Gucci? Look Down at the Loafers
  • When Louis Met… The Nike Air Max 95 OG Neon