Nike’s “Somos Familia” Collection Is All About Family
Brand: Nike
Model: Air Force 1, Air Max 1, Air Jordan 1 Zoom CMFT, and Dunk High "Somos Familia"
Release Date: 2022
Price: TBC
Buy: Online via Nike SNKRS app and select retailers
Editor's Notes: There's nothing more important than family. I mean, Vin Diesel and the cast of The Fast & Furious franchise would agree, right? Though we say we can choose our friends, not our family, they're the bread and butter that keep our lives together, and for that, they should be celebrated.
Cultures across the world keep special days in place, reserved solely for such celebrations, with various traditions and formalities leading the way. Within Hispanic cultures and communities, family plays a hugely significant role in people's lives; and, as such, takes center point in one part of Nike's Hispanic Heritage Month celebrations.
From September 15 to October 15, the footwear industry puts its best foot forward to celebrate artists, creators, and performers from the Hispanic and Latino communities – and for Nike, this begins with a four-piece pack of themed sneakers centered on the importance of family.
Dubbed the "Somos Familia" pack (which translates to "We Are Family"), this sneaker selection is everything but dull. In keeping with the artistic, celebratory themes of the month, the sneakers are bright, bold, and full of detail.
Across each silhouette (including the Air Force 1, Air Max 1, Air Jordan 1 CMFT, and Dunk High), you'll find subtle patterns in an array of colors pulled directly from various Latin murals. This comes together as an amalgamation of orange, pink, yellow, green, blue, and beige.
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