Brand: The Good Company
Season: Spring 2018
Key Pieces: Shop tee, LES standard crewneck, wave hoodie, camouflage hooded zip jacket, nalgene water bottle, strapback
Editor’s Notes: Following its winter offerings with Carhartt WIP, NYC-based streetwear imprint The Good Company has officially unveiled its spring 2018 collection as the warmer months of summer are finally approaching.
Encompassing new iterations of Good Co staples like graphic tees, longesleeves, hats, a jacket, tote bags and more rendered in various colorways, the drop also boasts more vibrancy and youth to correlate with the energy of spring in New York City.
With the editorial above starring skateboarder TJ Marshall, captured in the Lower East Side by Peter Sutherland, you can purchase your favorite piece at the brand’s online store and flagship location at 97 Allen St. in NYC, starting Friday, March 23.
In other new collections, The Hundreds & BIGFOOT reveal a motorsports-inspired capsule.
- Photography: Peter Sutherland