Highsnobiety
Double Tap to Zoom
DC Shoes
1 / 6

In 2016, Nico Guardalabene founded ROKIT, aka Real Ones Know It’s True, and in a short period of time has been on people’s radars – including the team at DC Shoes. In fact, the iconic actions sports brand tapped ROKIT to reimagine DC Shoes’ Williams OG.

The kicks feature a scuba bootie on the inside, which adds an extra layer of comfort and support whether you’re running around the courts or the city streets. The ROKIT logo appears along the front panel, as well as on the back of the bootie with a reflective “Real Ones Know It’s True.” We’re really feeling the clear sole, which you get a hint of on the side; it’s a modern take on a classic style.

The collaboration between the two brands is pretty harmonious. For ROKIT, an LA-based brand, its focus is on street skateboarding and street basketball, which complements DC Shoes’ Williams OG model, a kick that takes its inspiration from basketball culture through the lens of skateboarding.

The sneakers were designed by ROKIT’s Rion Barcena, and at the heart of them is a sentiment close to ROKIT’s ethos: products that champion youth of all backgrounds to pursue their passions. To learn more about each brand and the sneakers, visit DCShoes.com/rokit.

We Recommend
  • Don’t You Dare Call Converse’s Japanese-Made Dress Shoe a “Sneaker-Loafer”
  • How MAN-TLE & Aurora Handmade a Perfect Laceless Leather Shoe (EXCLUSIVE)
  • This Is How Louis Vuitton Brings Pharrell’s Sneaker Dreams to Life (EXCLUSIVE)
  • How to Choose the Right Running Shoes for You
  • The Nike OG Dad Shoe Goes OG Timberland Boot
What To Read Next
  • The Everyday Nike Sneaker Dressed for the Military
  • The Coat-Obsessed Menswear Buyer Who Wrote the Book on Rare Outdoor Gear (EXCLUSIVE)
  • Giving Regular Watches the Finger
  • Out Here on Satisfy's Ranch, Running Looks a Lot Like Cowboying (EXCLUSIVE)
  • No Detail Is Too Small for This New Balance "Dunk" Skate Shoe
  • With GORE-TEX & Vibram, Nike's Blacked-Out Air Force 1 Is Like a Combat Boot But Better