Highsnobiety
Highsnobiety / Manual NYC

Dior and Jordan Brand are scheduled to release their long-awaited Air Dior collaboration today in select boutiques, following an online pre-drop. Unfortunately for stateside buyers, the capsule will no longer be available at physical locations in the US due to rising COVID-19 cases.

"Indeed, the safety and well-being of our clients and employees are at the heart of all our thoughts and actions. We apologize for any disappointment this may cause,” Dior said in a statement. It remains to be seen if the physical release will be rescheduled.

Your Highsnobiety privacy settings have blocked this Instagram post.

Why is the Dior x Nike Air Jordan 1 release so significant

Dior and Jordan Brand unveiled their collaborative Air Jordan 1 at the Dior pre-fall 2020 show in Miami. Prior to the official debut, Travis Scott gave us a preview of Dior's Air Jordan 1 via his Instagram Story. Since then, we’ve been treated to images of a low top version of the same shoe, as well as release information that has been drip-fed to us by a mixture of Jordan Brand and Dior, as well as a handful of notorious leak accounts.

Coinciding with the 35th anniversary of the Air Jordan, the limited-edition Air Jordan 1 High OG underscores the timeless appeal of the sneaker and the style of Maison Dior. Designed using the same principles as a luxury bag, Kim Jones' goal was to make "the most luxurious Air Jordan 1 ever."

The special AJ1 is made entirely in Italy featuring a mixture of white and Dior Gray leather, with an Oblique monogrammed Swoosh (similar in style to the graphic featured on the fashion house’s popular B23 high-top sneaker) and hand-painted edges. "Air Dior" has also been applied to Jordan's familiar Wings logo. Lastly, the 1s are finished with a translucent outsole below.

“Every collaboration we do starts from a genuine connection and desire to expand the dimensions of each brand through creativity and design innovation," said Martin Lotti, Jordan Brand VP of Design. "Our partnership with Maison Dior will offer a new look into the style of basketball and blend high-end streetwear with luxury fashion. We will pay homage to both brands' rich iconography and draw inspiration from our heritage.”

It's being reported that since the Air Jordan 1 was designed in 1985, Dior and Jordan Brand have only made 8,500 pairs of the collaborative high-top; there's also 4,700 low-tops. Images shared to @solebyjc’s Instagram story (which has since expired) show that each pair is individually numbered on the ankle lining, seemingly confirming reports of 8,500 high-top pairs.

Air Jordan 1 Dior release date:

The limited-edition Air Jordan 1 Dior is available online as part of a pre-drop on June 25, with the in-store pick-up for select clients expected to follow on July 8 at select Dior pop-ups and pop-in stores.

Air Jordan 1 Dior price:

The upcoming Air Jordan 1 Dior High will retail for €1,900. This is in line with pre-announcement rumors that the sneaker would cost upwards of $2,000, making this release one of the most expensive Air Jordans at retail of all time. The Low variant will be available for €1,700.

Where to buy the Air Jordan 1 Dior:

The Air Jordan 1 Dior will be available exclusively in select Dior pop-ups and pop-in stores. A pre-release opportunity was surprise-announced on June 25 at 1pm CET via the link below.

Your Highsnobiety privacy settings have blocked this Instagram post.

For more check out our story on how Kim Jones has harnessed the power of collaboration in order to transform Dior.

To stay updated on everything happening in the sneaker world, follow @Highsnobietysneakers on Instagram, check our sneaker release date calendar, and subscribe to our sneaker chatbot on Facebook to receive lightning quick updates to your inbox.

We Recommend
  • Nike's Air Jordan 1 Black Toe reimagined 2024 sneaker, with a white, red, and black distressed leather upper
    The Air Jordan 1 Is Cracked in Black (Toe)
    • Sneakers
  • trophy room air jordan 1 low
    Here We Go Again: Another Trophy Room x Jordan Collab Is Coming
    • Culture
  • jordan 1 royal reimagined satin bred
    What’s Up With the Royal Reimagined 1s?
    • Sneakers
  • air jordan 1 brooklyn boot
    JK, The Jordan 1 Boot Is In Her Soft Girl Era Now
    • Sneakers
  • travis scott air jordan 1 low golf
    Travis Scott's Air Jordan 1 Low Is Ready for the Course
    • Sneakers
  • Image on Highsnobiety
What To Read Next
  • Nike air max wallet
    This Ain't an Air Max Sneaker. It's Nike's Newest Accessory
    • Sneakers
  • nike air max day 2024 releases
    Nike Air Max Day 2024: Everything Air Lovers Need to Know
    • Sneakers
  • Yayoi Kusama x Louis Vuitton
    In an Era of Collaboration Saturation, How Do Brands Stand Out?
    • Style
  • END. x HOKA sneaker collaboration 2024.
    Can Anyone Stop HOKA?
    • Sneakers
  • Willy Chavarria FW24 Parfums de Marly
    For FW24, Fashion Got Fragrant
    • Beauty
  • comme des garcons new balance 610 snaekers
    COMME des GARÇONS' Dropping the Perfect New Balance Slip-On
    • Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.