Yohji Yamamoto Likes His Watches Like His Clothes: Black
Though their four collaborations have featured different models and patterns, one thing across all of Yohji Yamamoto and Hublot’s watches has remained unchanged. Every time this duo links up, they create a black watch.
You might think it’d get tiresome, consistently doing the same thing. But this is Yohji Yamomoto, the Japanese designer who, together with COMME des GARÇONS founder Rei Kawakubo, created “The Black Shock” in the ‘80s when he debuted his monochrome wardrobe in Paris.
Black remains Yohji’s signature color. And it just so happens to be a color Hublot is also fond of, as the Swiss watchmaker was one of the first to create all-black ceramic watch cases.
Yohji and Hublot’s latest murdered-out creation is their first time utilizing Hublot’s line of understated sport watches, Classic Fusion.
Yohji’s version opts for a 42mm microblasted black ceramic case, inside of which there’s a camouflage-printed dial in black and slightly less black. It’s limited to only 300 pieces, each arriving in an all-black box (of course), and priced at $12,700.
With a black-on-black design, every detail is accentuated, from the tactility of the woven fabric on the strap to the graininess of the ceramic case. Or, as Hublot’s CEO, Julien Tornare, put it in a statement, the tonal look “purifies form, letting silhouette and texture speak.” Although for Yohji, black is more than a method of highlighting a material’s characteristics.
"Black is modest and arrogant at the same time," he said in 2000 to critic Suzy Menkes, who called him “Fashion’s poet of black.” "Black is lazy and easy — but mysterious... You need black to have a silhouette. Black can swallow light, or make things look sharp. But above all black says this: 'I don't bother you — don't bother me!"'
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