Highsnobiety

Sean Payton has become the first coach to sign with Jordan Brand. Payton himself shared the news this week during an Instagram Live interview with NFL network host, Kay Adams, while the brand has yet to confirm reports.

Payton began by telling the story of how he met Michael Jordan at his private golf course in Florida during Super Bowl weekend earlier this year.

"The first thing he said was, 'you're wearing Jordans on game day,'" Payton recalled. "I'm going to make you my first Jordan Coach," Jordan told him.

Payton was admittedly taken back by the comment, but two weeks later, he received an email from Jordan Brand discussing the partnership.

The New Orleans Saints head coach was often seen wearing Air Jordan 11 Lows on game days last season. As Sole Collector points out, other notable coaches such as Jim Harbaugh, Patrick Ewing, and Juwan Howard also wear Jordan Brand, but simply because their collegiate programs are sponsored by the brand. Payton is the first coach to strike a deal with Jordan on his own.

Again, Jordan Brand has yet to confirm signing Sean Payton, but you can hear the coach's firsthand account of the partnership below.

Your Highsnobiety privacy settings have blocked this Twitter post.
We Recommend
  • Nike's New Jordan 4 Sneaker Delivers the Heat (& Thunder)
    • Sneakers
  • The Jordan 4 Sneaker Is Having a Stellar 2024
    • Sneakers
  • Jordan's New Hybrid Sneaker Is the Best of Two Models
    • Sneakers
  • This Jordan 4 Is the Best AJ4 for a Couple of Reasons
    • Sneakers
  • Supreme's Jordan Collab Is Surprisingly Just Clothes (So Far)
    • Style
What To Read Next
  • HOKA's Chunky Hiker Is Seriously Smoking
    • Sneakers
  • Veja's New Running Shoe Is a Surprisingly Slick Crossover Sneaker
    • Sneakers
  • The Trader Joes Tote Bag Is No Stanley Cup
    • Style
  • Ghettotech, Bootytech, Sextech, meet the Detroit trio HiTech
    • Culture
  • Kendall Jenner in Business Bottega Is Best-Dressed Material
    • Style
  • 2024, the Year of the Beautiful Celeb Couple
    • Culture
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.