Double Tap to Zoom

Lamborghini is shifting its focus to exclusivity after announcing it expects to sell over 8,000 cars this year. Autonews reports that the supercar manufacturer's CEO Stefano Domenicali stated, “We must not go on growing forever. We now have to consolidate these results and preserve exclusivity.”

The recent increase in sales has Lamborghini on track for a 2019 revenue of 1.7 billion euros ($1.92 billion). This is up from 1.42 billion ($1.6 billion) in 2018, states CFO Paolo Poma. According to Autonews, in the first half of this year, Lamborghini increased deliveries 96 percent to 4,553.

Lamborghinis are notoriously difficult to acquire at the best of times, and the move to consolidate recent growth and limit production will only make it harder for prospective buyers. The self-enforced yearly production limit of 8,000 units will begin next year.

In the meantime, the Italian producer is not planning an electric supercar. According to Domenicali, “our customers are currently not interested.”

We Recommend
  • This Isn’t a Lamborghini Car Key — It’s a $950 Necklace
  • The Only Thing More Indulgent Than Christine Quinn's Lambo Is Her Outfit
  • To the Moon: Lamborghini Blasts Off With First NFT
  • These LEGO Sets Will Bring the Nostalgia This Christmas
What To Read Next
  • “It’s a Place Where I Can Lose Myself”: Inside Alessandro Michele’s Los Angeles Book Party
  • Nike's Most Elegant Air Jordans Might Be Even Finer Than Wine
  • Fashion’s Biggest Night Was Also Fast Fashion’s Biggest Night
  • Nicholas Hoult Felt “Very Fashionable and Very Sexy” in Prada Leather at the Met
  • Who Decides War Sent Justin Jefferson to the Met Gala Looking Like No One Else
  • From Nike to Salomon, Browse This Week’s Best Sneaker Releases