In collaboration with Nike, Kith drops the trailer for the Long Live the King mini-documentary. Similar to their recent LeBron 15 collaboration, the project is an inspirational film that examines the life and journey of one of the greatest basketball players and sport athletes of all time, LeBron James.
Long Live the King follows LeBron’s early days as a high school prodigy raised in Akron’s inner-city on his quest for greatness. The story is told by pivotal figures who experienced the legendary success story first-hand. Key figures include LeBron’s business partner and UNINTERRUPTED CEO Maverick Carter, LeBron’s former St. Vincent-St. Mary H.S. coach Keith Dambrot, Nike executive Lynn Merritt — who signed LeBron, Kith-founder Ronnie Fieg, and LeBron James himself.
Long Live the King will launch on UNINTERRUPTED.com this Friday, December 22. Watch the trailer above.
For more on Nike, watch them bring back the hilarious Kobe Bryant & LeBron James Puppets for new commercial.
- Main / Featured Image: LeBron James / Lucy Nicholson / Getty