Maybe you thought the trend had passed, but actually, Normcore will always be cool. Why? For the simple fact that, at its core, it never tried to be cool. The clue’s in the name: it’s normal, everyday clothing that works. Look at the founding fathers of the style like Steve Jobs whose black turtleneck, stonewashed jeans, and New Balance 992s were picked primarily for practicality and became iconic later.
This kind of effortless, practical way of dressing that focuses on craftsmanship and materials rather than overt displays of clout will always be in style. In this way, a wardrobe filled with Normcore staples is completely trendproof, so you can invest in a handful of core pieces that you know you’ll be wearing forever.
Below, we’ve picked out 10 Normcore highlights to prove that if you thought it was a passing fad, you were totally, utterly wrong.
Shop 10 pieces of Normcore perfection below.
Tom Ford Rollneck Sweater
Steve Jobs not only brought us the almighty iPhone but also an iconic everyday look. This cashmere turtleneck encapsulates those ‘90s dad vibes with its loose cut and neutral colorway.
WTAPS Baseball Cap
Normcore swaps big logos for materials that turn heads. This WTAPS baseball cap is the perfect example with a subtle logo that takes a back seat to the beautiful gray-green corduroy fabric.
Bottega Veneta Embroidered T-Shirt
Bottega Veneta is one of the fashion luxury houses bringing normcore to the runways. While being a leather goods company, it also offers simple, timeless outerwear pieces. The loose cut and thick crew neck of this white tee are the only features needed for it to become the star of your closet.
Frescobol Carioca Barretos Knit Cardigan
Refined knitwear is the bread and butter of the normcore specialist because it goes such a long way. The Frescobol Carioca Barretos Knit is a dream for layering during the colder months, and as soon as summer hits, this polo becomes star of the show.
BDG Shirt Jacket
BDG always succeeds when crafting basic wardrobe staples, and this shirt jacket is no exception. The deep blue tone and large pockets are the key features to make this piece your go-to.
Urban Outfitters Open Stitch Sweater Vest
Crochet dominated 2022, and it seems to be staying this 2023. Obviously, we are not aiming to go crazy on our outfits, but the boxy fit of this black vest brings a bit of texture to any basic look.
Converse Chuck 70 Hi Sneakers
The Converse Chuck 70 has become such a staple sneaker that it's almost considered a crime not to have a pair in your collection. These high-top shoes are simple and versatile when it comes to styling.
Maison Margiela 30mm Belt
With John Galliano at the helm, Margiela remains among the most unconventional labels in the modern fashion scene. This classic black leather belt proves that it can do the basics pretty well, too.
Birkenstock Arizona Sandals
You don't need to dive deep into your dad’s closet to find a pair of shabby Birkenstocks. These slippers continue to have a massive impact on the lifestyle field. It's understandable, though. They’re comfy, practical, and simple. There’s no reason not to invest in these.
Axel Arigato Archive Jeans
A pair of straight-leg blue jeans is a vital normcore item. In the world of denim, the number of colors and shades to choose from is infinite. Axel Arigato saves you the struggle and brings some ‘90s nostalgia with these two-toned jeans.
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