Double Tap to Zoom

Patta has kicked off the new month by launching a new category. As of today, the Dutch imprint has entered the world of underwear — it dropped three classic boxers in a new campaign that is far more inclusive than we're used to seeing in underwear ads.

The Patta boxer briefs are available in standard colors of black, white, and grey. Offered in packs of two, the underwear is made from 100 percent cotton and features Patta's signature script logo on the elastic waistband.

Your Highsnobiety privacy settings have blocked this Instagram post.
Your Highsnobiety privacy settings have blocked this Instagram post.

The launch of Patta underwear comes as Nike debuted its new range of casual underwear just months ago, leaving brands like Calvin Klein, Ralph Lauren, and Supreme with stiff competition.

If you're into Patta's all-new boxer briefs, you can pick up a pack for approximately $66 by following the link below.

Our designated Selects section features products that we love and want to share with you. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.

We Recommend
  • Trust Us, You Should Take Your Styling Advice From a Traffic Cone
  • The Coolest Shoe of the World Cup Is Already Cosigned By Virgil Abloh & G-Dragon
  • The Best Dutch Clothing Brands Every Highsnobiety Reader Should Know In 2025
  • Two Community-Focused Streetwear Labels Are Better Than One
What To Read Next
  • Why Do Brands Keep Returning to Fashion's Favorite Florist?
  • Yeezy Is Officially Sampling Itself
  • The Best Nike Sneaker Releases This Week
  • Painters Need Tough Ass Trail Shoes, Too
  • Is the Met Gala’s "Ordinary" Theme a Recession Indicator?