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One of PUMA’s most iconic silhouettes is the Fast Rider. It was first introduced in the 1980s when running become as popular on the streets as it was on the tracks. For 2020, the Fast Rider gets updated as two styles: Future Rider and Style Rider. They still have the same casual-cool vibe as the originals, but are updated with new color combinations, new mixing of materials, and a new shock-absorbing rider foam.

On February 22nd, PUMA is dropping all-new colorways of the Future Rider that we’re really excited about: the PUMA Black, Fluo Green, Dazzling Blue and the Luminous Purple, Fluo Pink for women. These colorways are exactly what every winter wardrobe needs right now: bold shots of color to brighten up even the most extreme all-black ‘fits. And these color combinations will look fresh come spring.

And if you need some inspiration for your spring ‘fits, just look to DaniLeigh and YBN Cordae in the photos above. Check out the shoot in Los Angeles with the two talented musicians. Peep the photos above for a closer look and visit PUMA.com for more information and inspiration.

 

Branded Content Editor

Sachin Bhola is a New York City-based editor and writer.