Brand: SNS x ASICS
Release Date: January 30
Buy: Sneakersnstuff (sign-ups in the SNS app)
What the Internet Is Saying:
What We’re Saying: Swedish sneaker powerhouse Sneakersnstuff has officially unveiled its upcoming collaboration with ASICS. Following a teaser, which was posted to the main Sneakersnstuff Instagram account, the retailer has confirmed it will release a co-branded ASICS Novablast on January 30. Sneakersnstuff’s version is almost entirely tan-colored with silver branding on the tongue and side stripes.
Sneakersnstuff is on somewhat of a hot streak, having collaborated with adidas on the Ultra 4D late last year and kicking off 2021 with a New Balance 920 earlier this month. Funnily enough, Sneakersnstuff and ASICS have not officially collaborated on a sneaker in quite some time. The two brands have released SMUs recently, but the last bonafide, co-branded, collaboration lies several years in the past.
The ASICS Novablast debuted last year via a collaboration with AFFIX, which was followed up with several general release colorways and a stylish collaboration with Slam Jam. The Novablast is made with runners of all abilities in mind, its defining feature being the super soft Flyte Foam midsole that provides superior cushioning and promises to make running easier at all levels.
Stay tuned for updates.