Double Tap to Zoom

Supreme's FW20 accessories were more eclectic than usual this year with a Pat McGrath lipstick, Leica binoculars, and a fishbowl uniting to confirm that the brand is back on its BS, but in a way we kinda love.

Now, dentists everywhere will be pleased to know that a Supreme x Colgate cavity protection toothpaste is part of that wave, and it's expected to drop this Thursday.

Are Supreme truly concerned about the dental hygiene of their customers or is this one just taking it too far? Either way, according to a report in 2015, Colgate is the only brand in the world to be purchased by more than half of all households, making this one of the biggest and most mainstream Supreme collaborations to date.

You can try your luck this Thursday, October 8, on Supreme.

We Recommend
  • Spring Accessorizing Is the New Spring Cleaning
  • Supreme in 2026 Feels Like Supreme in 2016
  • Toys That Adults Can Get Away With Owning
  • Why Do We Destroy Good Brands?
What To Read Next
  • Vans Just Turned Grandpa’s Dress Shoes Into a Skater's Staple
  • This Summer-Ready adidas Pack Is Full of Literal Basket Cases. The Good Kind
  • Engineered Garments’ Improved Vans Slip-On Is (Almost) the Same (EXCLUSIVE)
  • adidas' Textured Mary Jane Ballet Sneaker Is the Most Artful of Them All
  • For the First Time, BEAMS Made an Ultra-Rare Arc’teryx Jacket for Everyone
  • This On Sneaker Is Exactly What Your Spring Rotation Has Been Crying Out For