Alexandra Pauly

(Beauty Editor / New York)

Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.

Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.

Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.

Articles

  • BEAMS BOY & Clarks Prove the Wallabee Is Fashion's Slickest Shoe

  • COMME des GARÇONS' Camo BAPE STA Doesn't Blend In

  • Byredo's New Fragrance Might Make You Smell Younger

  • Do Not Touch The Shoe Surgeon's 'DONDA'-Inspired YEEZY 700

  • Bulgari's Gérald Genta Arena Mickey Mouse Is Simply Delightful

  • Puppets and Puppets' Cookie Bag Is Destined For Street Style Stardom

  • Jacquemus Succumbs to the Kardashian-Jenner Effect

  • Gird Your Loins, a Telfar Bag Restock Is Imminent

  • Step Into Christian Rex van Minnen's Nightmarish World

  • YSL Beauty Wants You To Wear Makeup, But Not Too Much