Alexandra Pauly

(Beauty Editor / New York)

Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.

Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.

Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.

Articles

  • Luxury Resale's Latest Player Is... Goodwill?

  • Bleached Eyebrows Won't Budge: Every Celebrity on Team #NoBrow

  • Condom Gloves, Cher & Minecraft Couture: The Most Viral Moments From PFW

  • Fake Piercings, Devil Hair & Eyebrow Bling: The Best Beauty Moments From PFW

  • Run, Don't Walk: JW Anderson's 'Run Hany' Collab Is Here

  • Miu Miu SS23 Brought More Mini Skirt Behavior

  • Fresh Aeir: A Chat With the Tesla Alum Making the Impossible Burger of Fragrance

  • Top Shelf: The Best Beauty Drops of September

  • Balenciaga Is Using Someone's Lost Wallet as a SS23 Show Invite

  • Cecilie Bahnsen & ASICS Turned Running Shoes Into Flower Beds

  • MARKET Begs for Kanye Beef With Copycat YZY SHDZ