Alexandra Pauly

(Beauty Editor / New York)

Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.

Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.

Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.

Articles

  • Thanks to Lady Gaga, 'Joker' Just Went From Toxic to Terrific

  • TikTok Thinks the 2023 Met Gala Theme Is Space

  • Nathan Fielder Is Big Suit Mania's Patient Zero

  • Adam Driver Reprises Role as Hot Animorph For Burberry

  • Took an L on Louis Vuitton's Recession-Proof Nike Air Force 1s? Us Too

  • Shayne Oliver's Many-Faceted Anonymous Club Is Now a Clothing Brand, Too

  • Virgil Abloh's Louis Vuitton x Nike Air Force 1: Everything to Know

  • Naomi Osaka Challenged Levi's to a Re-match

  • Halsey's Second Beauty Brand, af94, Is for Gen Z

  • Bennifer Pulled a Kravis & Got Married in Vegas