Action Bronson Crowns the King of All Desert Watches
It doesn’t get sweeter than a desert-ready G-SHOCK cooked up by Mr. Baklava himself, Action Bronson.
The BAKLAVA x G-SHOCK “Desert King” is tasty tech for the wrist, layered with G-SHOCK’s toughest features and plated by the rapper, actor, chef, wrestler, painter, and exotic-olive-oil enthusiast himself.
Built on the fan-favorite GA-2100 “CasiOak,” the collaborative watch flips a tactical design through translucent ocher resin like desert camo, a globe-grid dial like military kit, and gunmetal protectors like armor.
It’s a performance watch but any Bronson fan will tell you the specs read like a Mr. Baklava verse.
The GA-2100 case is already one of G-SHOCK’s most rugged, built to outlast a midnight sandstorm or a late-night oxtail feast in the desert.
The collab doubles as a calling card for BAKLAVA, Bronson’s activewear label launched last year alongside his ongoing New Balance partnership and fitness grind.
Equally busy, G-SHOCK has been deep in its collab bag with UNDERCOVER, J Balvin, BAPE, and even Crocs, keeping the brand relevant in the youthful spaces it tends to orefer.
The BAKLAVA x G-SHOCK “Desert King” looks set to be one of the tastiest yet, releasing August 21 via the BAKLAVA website.
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