Fucking Awesome, the brattily cool skate label co-founded by pro boarder Jason Dill, is too well-established to be called a best-kept secret (half a million Instagram followers and flagship stores in New York and Los Angeles will do that) but it flies far enough under the blogosphere's general radar to escape deserving attention.

Fucking Awesome's Spring 2022 collection, revealed exclusively to Highsnobiety, ought to rectify the situation.

Comparisons to Supreme, which Dill skated with and still occasionally models for, are inevitable. But Fucking Awesome is different: no bigtime corporate investors (Supreme got so big that it needed financial backing even before Carlyle Group) directing the brand, just Dill, his team, and the brand's ardent fanbase.

Over the years, Fucking Awesome's has matured from punkish upstart focused exclusively on graphic basics into a label with a proper ready-to-wear line, as evidenced by its Spring 2022 collection.

Launching February 23 via Fucking Awesome's website, stores, and stockists, Fucking Awesome claims influence for Spring 2022 from "long walks through wooded areas" and the clothing is suitably sophisticated as a result.

There are staple FA T-shirts, hoodies, and work pants, of course, ready to be thrashed right off the rack.

But this collection also sees FA flexing its stylistic muscles, dishing 3D-pocketed fisherman shirts, custom cotton corduroy layers with fluctuating wale widths, waterproof vinyl jackets patterned with subtle debossed branding, and hefty overshirts cut from a bespoke flannel bouclé and finished with genuine buffalo horn buttons.

There are even a few crocheted shirts, each hand-knit in Peru where knitting is a centuries-old tradition, and thick intarsia cowichan sweaters.

The resulting Spring 2022 collection is a cheeky update to past eras of bygone menswear, quietly premium and eminently wearable.

Needless to say, this ain't your dad's skatewear.

What To Read Next

  • Image on Highsnobiety

    Put Down Your Phone This Holiday With Ray-Ban Stories Smart Glasses

  • Image on Highsnobiety

    Capture Authentic Moments With Ease This Holiday Season Courtesy Of Ray-Ban Stories

  • Image on Highsnobiety

    Prada's Reactive Collection, From Weather-Sensitive Nylon to New Kicks

    Sneakers
  • Image on Highsnobiety

    Clarks Originals' Wallabees Get to Hoppin' Around END.

    Sneakers
  • Image on Highsnobiety

    Happy Holidays From Palace, Calvin Klein & Uma Thurman

    Style
  • Image on Highsnobiety

    ACW* Strips Things Back With Dr. Martens

    Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.