French luxury fashion house KENZO has commissioned curator and filmmaker Akinola Davies Jr. to conceive a project around its Summer 2017 collection and the notion of "ceremony" to showcase varying points of view on KENZO's offerings.
Joined alongside photographer Ruth Ossai and stylist Ibrahim Kamara, they ventured to and captured Nigeria's Nsukka population in a beautiful and captivating way, that mirrors KENZO's vision of beauty. Artists, Akinola Davies Jr. and Ruth Ossai are both UK-based Nigerians and the gallery above displays a selection of KENZO's collection in various ceremonies, rites, and rituals within the indigenous Igbo communities of southern Nigeria.
The concept celebrates the culture, traditions and beauty of three main festivals celebrated by the people of Nsukka: Onwa Eto, Onwa Ise and Onwa Esa.
Acknowledging young black Nigerians and capturing them celebrating Igbo culture and traditions, this editorial emphasizes that beauty is always present when there is a commitment to the celebration of culture. "Gidi gidi bu ugwu eze," an Igbo proverb meaning "Unity is Strength," perfectly encapsulates the energy displayed.
These images will be published in the first edition of KENZO Folio, a quarterly publication devoted to highlighting recent KENZO looks, while a video about the project will premiere in their London store and be available on KENZO's website, starting Thursday, April 27.
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