The Ordinary Skincare Lands at All Points East
All Points East is back in London from August 15–August 24, and this year it's turning up the heat, literally and figuratively. With Cleo Sol, Barry Can't Swim, and RAYE headlining, the lineup is as fiery as the forecast for the next two weeks. And with that blazing London sun over Victoria Park, your skin’s definitely going to need some serious protection. No worries though, The Ordinary Stage and pop-up are here, running from August 15–August 24, to keep you covered in every way.
For the first time ever, these masters of affordable, chic skincare are diving into the festival scene with their newest suncare product, the The Ordinary UV Filters SPF 45 Serum, designed to make sure your skin’s protected and glowing while you’re out there living your best festival life. The brand is also championing fresh talent by taking over a whole stage to showcase up-and-coming artists, giving them the spotlight they truly deserve and helping shape the next wave of music. The Ordinary Stage is built on the same principles that drive their formulas -authenticity, accessibility, and championing talents that deserve to be seen - and heard - by the world.
When you visit the pop-up, you’re getting way more than just SPF (although let’s be real, that’s a solid reason to swing by). The space is all about recharging, with expert skincare advice and personalized tips to keep your skin glowing all weekend. Plus, you can grab a free Squalane + Amino Acids Lip Balm to keep your lips nice and moist while you’re screaming along to your favorite bands. So, while you’re enjoying Overmono, Chronixx or SAULT's latest hits, you can feel good knowing your skin’s thriving.
Between the great weather, All Points East’s incredible line-up, and The Ordinary’s skincare solutions, you’ve got everything you need to keep you (and your skin) happy under the sun.
Follow @TheOrdinary on Instagram for the pop up location and more festival action at Victoria Park in London on August 15-16 and 22-24.