Loading

In order to once again grab the attention of its target audience, Georgia’s largest producer of canned goods and food products, Supremo, solicited digital creative agency Leavingstone to come up with a new, eye-catching advertisement. Ultimately, “The Hungry Hungry Hamsters” was born, after roughly 1,984 hours of work, and carried out through a set that finds 1,350 intricate details coming together.

The online series in turn revamped Supremo’s image, as the program centered around a food-obsessed family of hamsters living through day-to-day activities.

The aforementioned set is so detailed that it boasts a flower shop, bookstore, movie theatre, statues of important fictional hamsters, and even a graffiti-laden wall.

All in all, “The Hungry Hungry Hamsters” has won numerous awards, including the Advertising Campaign Award and the Production Design/Art Direction Award.

To see how it all came together, press play above.

In other advertisement-related news, Nike cropped Cristiano Ronaldo out of an adidas crewneck in one of their most recent campaigns.

What To Read Next