Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
Is Glossier About to Release a New Fragrance?
Zen Hansen Turns Cast-Off Hair Into Keepsake Jewelry
Beyoncé's Mysterious New Perfume Finally Has a Name
The Row Sample Sale Is Not For the Faint of Heart
Greta Lee Geeks Out on Perfume
All the 'Fits From Kim Kardashian's Kreepy, Konservative Birthday Bash
Kyle Kuzma Has BBE (Big Bag Energy)
The Fenty Effect Is Real
Jean Paul Gaultier, Jimmy Choo, Kylie Minogue: Three Icons, One Collab
So Long, Sparkles: EU's 'Glitter Ban' Includes Makeup
Meet Spooky Vuitton, the Tattoo Artist Making Perfume Permanent
Attention, Men: Hitting Yourself in the Face Won’t Turn You Into a Chad
