Last season saw AC Milan win its first Scudetto in over a decade and its nineteenth in total, so its home jersey for the upcoming 2022/23 season was always going to be a bit special, right?

A progressive take on the Italian side’s archetypal red and black ensemble, this season’s PUMA home jersey draws inspiration from Milanese heritage, new generations and something the club describes as “That Milan Touch”.

While “That Milan Touch” may seem like just marketing spiel, it actually carries some weight. As a city renowned for its style and beauty, Milan looks to connect its reputation as one of the sport’s most successful teams, with its penchant for being one of the world’s fashion capitals in this season’s home jersey.

A black base frames the red stripes into a progressive take on the club’s identity, which also features the Italian Tricolore on the sleeve cuffs and the Milan coat of arms on the upper back.

“The Rossoneri shirt has always symbolised the class that distinguishes Italy and Milan in particular: charming, refined, sophisticated,” AC Milan’s Olivier Giroud tells Highsnobiety.

“The new kit fully expresses its values and vision, a Club that is synonymous with history and, at the same time, the future, with success as well as style, with passion that is rooted in the city of Milan but simultaneously extends to millions of fans around the world. Wearing it together with them, with the Scudetto patch on our chests, will truly be a source of pride for us.”

Available online now, pre-orders – which started on July 1 – saw the club sell over three times the jerseys that were sold in the three-days of pre-order last season and, while to many that might indicate some pretty great fans, it could also signify glory hunters. But I’ll let you decide that.

What To Read Next

  • Image on Highsnobiety

    From Donald Glover to DiCaprio, Beyoncé's 'Renaissance' Party Brought the Stars Out

    Style
  • Image on Highsnobiety

    Sorry Kylie, but Stormi Is the Real Style Icon

    Style
  • Image on Highsnobiety

    Addison Rae v. America's Christians, Brad Pitt's Still Hot, Beyoncé's "Renaissance" Edits

    Culture
  • Image on Highsnobiety

    HighPride & MOTHER.LOADING's Berlin Pride Celebration Was One for the Books

    Culture
  • Image on Highsnobiety

    These ASICS GEL-Kayano 14s Are Just Too Icy

    Sneakers
  • Image on Highsnobiety

    Kim Kardashian & Pete Davidson's Flame Has Fizzled Out

    Culture
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.