Over the past year, TikTok has skyrocketed and has become one of the biggest social media platforms. What was initially seen by many as "an app for kids" and an app for "silly little dances" has taken over – and we're all spending hours scrolling on our FYP. Whether you're interested in food, photography, travel, or fashion, there's always content for you to watch, no matter what topic you're looking to explore.

TikTok's fashion community has also seen immense growth, leading to the platform hosting its own fashion month together with some of its top creators, and for its upcoming show at Paris Fashion Week, luxury fashion house Balmain has invited TikTok star Wisdom Kaye, aka. @wisdm8, to walk the runway. The crossover between TikTok and fashion is one that only growing bigger, and multiple brands are starting to recognize the immense impact that the platform is having.

In addition to the show, Balmain is also hosting the Balmain Festival, which is an annual celebration that mixes fashion, food, and music. Together with Wisdom, the brand is the latest to start exploring the social media platform as well as recognizing its creators.

Wisdom has become synonymous with TikTok, and has become known for his videos that take inspiration from anything from anime to music. He's also using his platform to constantly explore the conversation between fashion and gender, politics, race, and geography, and he's guaranteed to get even bigger.

To tune into the Balmain runway show and watch Wisdom make his runway debut, see the live at 2:30 p.m. EST through TikTok.

We Recommend
  • Trending TIk Tok Songs Highsnobiety
    TikTok Songs We Can't Get Out Of Our Heads
    • Culture
  • Image on Highsnobiety
    Sorry, SHEIN: That Influencer Trip Was Sus AF
    • Culture
  • Image on Highsnobiety
    The Complete Evolution of Denim in Hip-Hop
    • Style
What To Read Next
  • ROA sneakers
    Your Feet Will Thank You for These Winter-Ready Sneakers
    • Sneakers
  • Matthew Williams is leaving Givenchy.
    Matthew Williams Is Departing Givenchy
    • Culture
  • Best new beauty products and launches of November 2023
    Face Value: The 5 Most Gift-able Beauty Drops of November
    • Beauty
  • alpha industries x HS N3B parka
    Alpha Industries, STORY mfg. & More: Browse This Season's Latest Drops
    • Style
  • Can Salehe Bembury turn Crocs into a bonafide sneaker brand?
    Can Crocs Really Become a Sneaker Brand?
    • Sneakers
  • kenzo verdy
    Nigo and VERDY Won't Stop Working Together
    • Style
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.