Highsnobiety
Double Tap to Zoom

At Watches & Wonders 2025, Chanel showed up with a collection that felt like a love letter to gem-set artistry, hidden features, and one of the biggest themes at Watch Week this year, new case materials.

If you’ve been sleeping on the French fashion house's watchmaking, consider this your wake-up call.

It all started with Chanel's updated J12. First introduced in 2000, the J12 was Chanel's game-changing ceramic sports watch.

Now, it’s back in a new matte blue that took five years to perfect. The shade debuts across nine references, ranging from minimal to fully iced-out in blue sapphires.

Your Highsnobiety privacy settings have blocked this Instagram post.

But this was only a taste of what's to come, the sapphire-set experiments only got wilder at Chanel's Watches & Wonders showcase.

Next up, The Boy.Friend Coco Art delivered a dose of graphic energy. Its grand feu enamel dial shows Mademoiselle Chanel studying her reflection, framed by 38 pink sapphire baguettes. The dial’s pop-art aesthetic was created using tampography,  twelve printed layers stacked by hand on white gold. It’s bold but deeply considered and right at home in a moment where square watches are quietly reclaiming the spotlight.

Then came the drama. Chanel introduced three new sautoir watches that double as jewelry (sort of like Chanel’s headphones), with secret dials hidden in a lipstick case, a Byzantine talisman, and an eye-shaped pendant modeled after Coco herself. These are timepieces made for red carpets and styled storytelling.

At Chanel, the line between fashion and watchmaking isn’t just blurring, it’s evolving. And I’m here for it.

We Recommend
  • Don't Give up Your Chanel Menswear Dreams
  • At the Met Gala, Watches Just Came to Have Fun
  • It's Officially Time to Stop Sleeping on Jaeger-LeCoultre
  • The Family-Run Watch Brand Making Star Wars Watches with Kyber Crystals
  • Swiss Watchmaking's Mad Scientist Makes Time Glow & Flow
What To Read Next
  • Here's to a Season of Short Shirts & Shorts That Aren’t
  • T-Shirts Over Everything — Including T-Shirts
  • PUMA's Sneaker of the Moment Is Washed (In the Best Way)
  • The Painfully Sleek New Balance Sneaker Reheating Retro Runner Nachos
  • adidas' Super Slick Sneaker Slims Down to Minimalist Perfection
  • The Return of the Ultimate Anti-Hype Hype Watch