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Gucci just presented its Fall/Winter 2018 show. Under Creative Director Alessandro Michele, Gucci has solidified its place as a can’t-miss show, and this season was no different.

Browse below for everything that went down at the Gucci FW18 show and then check out some of the best looks in the gallery above.

Gucci FW18 invite

The invite for Gucci’s FW18 show was an orange timer, counting down the minutes to the show. It arrived to select editors in a zip-locked bag with a warning: “Parental Advisory, Explicit Content.”

Under another warning message, the reverse of the invite reveals that the show will take place at the Gucci Hub in Milan on Wednesday, February 21 at 3 p.m.

Gucci’s FW18 venue was based on an operating room

Gucci’s Milan headquarters were transformed into an operating theater. The walls were covered in hospital-green PVC, the chairs were the same plastic style used in waiting rooms, while models walked around operating tables.

According to Gucci’s Instagram, “The concept reflects the work of a designer—the act of cutting, splicing and reconstructing materials and fabrics to create a new personality and identity with them.”

CYBORG #gucci

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There were some unusual accessories


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Models walked the runway carrying severed heads, a dragon, and a snake— the same snake used in other Gucci designs. According to the brand, the dragon was “Inspired by the ‘Legend of the baby dragon in the jar’, the real story of an author who staged finding a baby dragon in his garage in Oxfordshire, England.”

It's @gucci baby..🐉🦇 @elle_spain #mfw

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And we got a sneak peek at a SEGA-font Gucci sneaker

The collection featured New York Yankees references

The New York Yankees logo showed up on hats and jackets.

❤❤ @Gucci #Details FW 2018/19 ❤❤ #MFW

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#gucci #alessandromichele #fashionshow #1819fw #mfw #グッチ

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There was lots of headwear

Models were sent down the runway in balaclavas, masks, headscarves, elaborate hats and jeweled niqab-inspired coverings.

How to watch

Alessandro Michele’s (potential) inspiration

Taking to Instagram, Gucci’s Creative Director Alessandro Michele has shared a series of images that could hint at his inspiration for the Gucci FW18 show. The images include a still life painting of a vase and flowers captioned, “the beauty of an unknown artist,” as well as a close up of a sculpture captioned “SCIPIONE BORGHESE,” a picture of a woman captioned “FREEDOM,” and a series of close-ups of interiors with the first image titled “*NEPTUNALIA *.” Browse them below.

“the beauty of an unknown artist”

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In other fashion news, Christopher Kane sent crystal-studded orthopedic shoes down the runway.

  • Main & Feature Images: Venturelli / WireImage / Getty Images
News & Culture Editor

Berlin-based writer and Rihanna enthusiast.

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