The year is gearing up to be a good one for Lana Del Rey. After dropping her beautiful new track “hope is a dangerous thing for a woman like me to have — but i have it" last week, the multi-platinum artist is now the face of Gucci's Guilty fragrance.

Gucci Beauty recently shared Guilty's campaign video on Instagram, which sees Del Rey rolling through Los Angeles with sometime Joker Jared Leto and being served coffee by former Hole singer Courtney Love. Watch below.

The video was shot by fashion photographer Glen Luchford, creative directed by Gucci's Alessandro Michele, and features the track "The Swag" by Link Wray & The Wraymen.

In other news, Kanye West is donating $10 million an extinct volcano art project

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