Anglo-Swedish watch label Larsson & Jennings prepare for global domination as they open their first U.S. store in the heart of New York City. Located in the Nolita neighborhood at 26 Prince Street, the shop is just the second in the label's history and follows last year's London-based flagship at 53 Monmouth Street.
A minimalist's paradise, the store features a modular studio display, hand built in Oxfordshire to replicate the London flagship's aesthetic. The studio itself features the entire product range, including LJX Custom, where clients can choose from a selection of hardware options and Swedish or British leather straps, including exclusive options.
Also available is the Automatic Series, which brings a high-performance, Swiss-made mechanical movement and added technical features to the signature Larsson & Jennings aesthetic. Priced at $1,595, the launch of the Automatic Series signals the label's move into a more luxury category and is exclusive to both physical locations.
Make sure to drop by the shop if you're in the area and if you can't make it, pay them a visit over at larssonandjennings.com.
Larsson & Jennings 26 Prince Street New York, NY 10012
