Highsnobiety
Double Tap to Zoom

Warning: This post contains some Netflix spoilers.

The Miami Ad School just unveiled a genius way of making sure people actually adhere to self-isolation implementations during the coronavirus pandemic. The school's European branch has created a number of billboards that contain huge spoilers for popular Netflix shows.

The thinking is that people will remain inside in fear of having their go-to Netflix binge ruined for them. The campaign targets hit series like Stranger ThingsNarcosLove Is Blind, and more.

Your Highsnobiety privacy settings have blocked this Twitter post.

Student Seine Kongruangkit told Bored Panda, “The idea started with [fellow student] Brave wanted to do something for the Thai people to raise awareness about staying at home for them. Because we both have to fly back from Germany because of the virus situation.”

Kongruangkit continued, "I thought of movie spoilers because that’s one thing millennials are trying to avoid the most. Then, I told Brave right away and he really liked the idea and believed in it."

Kongruangkit and Brave approached Netflix Singapore with their project, but unfortunately, it was shot down as the company did not want to spoil its shows. After seeing the finished product, however, Netflix US has responded to the campaign, praising the stay at home message.

Your Highsnobiety privacy settings have blocked this Twitter post.

The overall response to the student-led project has been positive, as many echo the underlying message of remaining at home to help stave off the coronavirus. You can learn more about the clever campaign by visiting Bored Panda.

Your Highsnobiety privacy settings have blocked this Instagram post.
We Recommend
  • The Quiet Genius of the Short-Sleeve Sweatshirt
  • Everyone's Favorite Flat PUMA Shoe Is Now Extremely Ballerina-Coded
  • Fear & Loafing: Our Favorite Loafers
  • Your Favorite Tastemaker's Favorite Japanese Outdoor Gear
  • Moncler's Mercedes x NIGO Collab Is Genius
What To Read Next
  • Working, Not Workwear
  • Nike's All-New Super-Slim Air Max Shoe Is Wonderfully Weird
  • Levi's Nike Air Max Shoes Are Raw Denim For Your Feet
  • Marni Has Always Meant More Is More. And It Must Remain That Way
  • Nike's New Air Max Is a Nutty Sneaker-Loafer Hybrid
  • Nike's Wild Air Max Sneaker-Loafer Just Got Wilder