Graphics are everywhere, you could even say the market is oversaturated. However, the new capsule from Saintwoods and Bone Soda has pulled inspiration from one of the best graphically-charged period of all the time: the psychedelic rock era of the ’70s.
The capsule – tees, hoodies, long-sleeved tops and tote bags – features original artwork from in-house designer Hugo B and utilizes the wavy, chunky style of graphics that adorned various camper vans, fashion and merchandise at the time.
A key piece from the capsule is the ‘Beware of Snakes’ hoodie, a black heavyweight hoodie featuring a design inspired by an actual ball python that lives with the designers behind Bone Soda. However, we can’t help but think of this meme, which we think is still as relatable as ever.
You can shop the collaboration via the link below from 12:00 p.m. EST