Is nothing sacred anymore? Wordle, the daily word game that provides millions with a reason to get up every morning, is being wrenched from our collective hands by The New York Times.

The media giant purchased the humble, no-frills game from its creator, Josh Wardle, for a price "in the low seven figures."

On Twitter, Wardle announced the acquisition with a formal statement explaining that the game's runaway success has been "a little overwhelming." A fan of the Times' own word puzzles (such as the weekly crossword and Spelling Bee), Wardle decided to pass the reigns to the publication.

The creator's statement also assured readers that, once relocated to The New York Times website, Wordle will remain "free to play for everyone."

However, the Times stated that the game will "initially remain free to new and existing players" (emphasis on "initially"), raising concerns that the hit will eventually become pay-walled.

Riffing on the possible monetization of the game, Wordle fans are suggesting some creative solutions for preserving its accessibility — all you need is a willing partner and lots of colored square emojis.

As terrifying as the prospect of pay-walled Wordle is, Wardle deserves major props for not only creating the game, but also its heart-warming origins.

A Brooklyn-based software engineer, Wardle initially dreamt up the puzzle for his word game-loving partner, Palak Shah. "It's really sweet," Shah told the Times. "This is definitely how Josh shows his love."

I can't exactly blame Wardle for getting his coin (seven figures!), especially when he set out with such pure intentions.

Let this be a lesson: do something nice for your partner, and you might just end up a millionaire.

What To Read Next

*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.


Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.