Location: Paris, France
Season: Spring/Summer 2018
Key Pieces: The German heritage label takes cool dad dressing and tourist-inspired cues to the runway in the form of pleated trousers, louche safari jumpsuits, and rompers rendered in cotton and patent leather. Cropped trousers allow the brand's signature footwear staples to shine, accented by luxe snakeskin belts and embroidered tote bags.
Editor’s Notes: The safari vibes were strong at Birkenstock's first showing at Paris Fashion Week. Held inside the Orangerie Ephémère, a tent erected inside the city's famous Tuileries Gardens, a winding wooden runway provided a makeshift canopy above the greenery below. Inspired by global culture, nature and retro-futuristic minimalism, a collection was made specifically to coordinate with the brand's Spring/Summer 2018 footwear offering.
Birkenstock's collection reinforced a recurring theme at the European shows—the tourist as style icon. Though the looks skewed more safari than metropolitan holiday, the label's orthopedic footwear is known for the comfortable cork footbed that makes traversing city streets or unpaved locales all the more easier on feet.
The brand also happened to launch a collaboration with colette before the show, further cementing its re-adoption by the fashion set. The 40 looks were styled by Mel Ottenberg, the stylist known for keeping Rihanna at the top of her fashion game.
For more SS18 fashion coverage, check out the latest from Sankuanz.