Earlier this year PUMA and Upscale Vandal got together for the first installment of the brand's headwear collection Hometown Heroes. Inspired by the rise of local heroes, Upscale describes the collection thusly, “Our clothes are an extension of who we are. I grew up in Brooklyn and New York City, and my creativity is fuelled by the energy from the streets and the people that live and breathe their hometown - this collection pays tribute to that. What we wear is chosen meticulously; because when we step outside, we want you to know what we stand for!”

This installment takes particular creative cues from PUMA's sporting background paying homage to the street-fighting footballers who have risen to atmospherical superhuman status and always stayed true to their roots. Think Maradona, Pele, Neymar. All superstars worshipped in their hometowns and worldwide. I mean, Maradona even has a shrine in Napoli. Apart from out of this world fast feet and top off the pitch style it just so happens all these players have PUMA in common too. Each having at one time or another, worn the PUMA King Football boot. Arguably the best football boot ever made in terms of its history and provenance.

The collection boasts football-inspired graphic cues and includes two caps, beanies, a bucket hat (for the real football fans), and a stand-out dip dye balaclava.

Scroll on to see how the most stylish members of our community finessed the collection.

Khalid

Emir

Alfredo

Kemal

Quang

Angelo

Click here to shop PUMA's Hometown Heroes collection.

What To Read Next

  • Image on Highsnobiety

    Sharing a Lucid Dream With FVCKRENDER

    Culture
  • Image on Highsnobiety

    Savor Every Holiday Moment This Year With Ray-Ban Stories Smart Glasses

  • Image on Highsnobiety

    Loro Piana Pops Up On Rodeo Drive

    Style
  • Image on Highsnobiety

    Gucci & Dickies Drop 2022's Wildest Workwear Collab

    Style
  • Image on Highsnobiety

    In Japan, Cactus Plant Flea Market Revives Fan-Fave Fleece

    Style
  • Image on Highsnobiety

    Salehe Bembury's NB 990v2 Is Finally Here

    Sneakers
*If you submitted your e-mail address and placed an order, we may use your e-mail address to inform you regularly about similar products without prior explicit consent. You can object to the use of your e-mail address for this purpose at any time without incurring any costs other than the transmission costs according to the basic tariffs. Each newsletter contains an unsubscribe link. Alternatively, you can object to receiving the newsletter at any time by sending an e-mail to info@highsnobiety.com

Web Accessibility Statement

Titelmedia (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titelmedia strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titelmedia has engaged UsableNet Inc, a leading web accessibility consultant to help test, remediate and maintain our Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.