Highsnobiety

Earlier this year PUMA and Upscale Vandal got together for the first installment of the brand's headwear collection Hometown Heroes. Inspired by the rise of local heroes, Upscale describes the collection thusly, “Our clothes are an extension of who we are. I grew up in Brooklyn and New York City, and my creativity is fuelled by the energy from the streets and the people that live and breathe their hometown - this collection pays tribute to that. What we wear is chosen meticulously; because when we step outside, we want you to know what we stand for!”

This installment takes particular creative cues from PUMA's sporting background paying homage to the street-fighting footballers who have risen to atmospherical superhuman status and always stayed true to their roots. Think Maradona, Pele, Neymar. All superstars worshipped in their hometowns and worldwide. I mean, Maradona even has a shrine in Napoli. Apart from out of this world fast feet and top off the pitch style it just so happens all these players have PUMA in common too. Each having at one time or another, worn the PUMA King Football boot. Arguably the best football boot ever made in terms of its history and provenance.

The collection boasts football-inspired graphic cues and includes two caps, beanies, a bucket hat (for the real football fans), and a stand-out dip dye balaclava.

Scroll on to see how the most stylish members of our community finessed the collection.

Khalid

Emir

Your Highsnobiety privacy settings have blocked this Instagram post.

Alfredo

Kemal

Your Highsnobiety privacy settings have blocked this Instagram post.

Quang

Your Highsnobiety privacy settings have blocked this Instagram post.

Angelo

Click here to shop PUMA's Hometown Heroes collection.

We Recommend
  • PUMA's Spiky Sneaker Is Even Stronger in Breathable Leather (EXCLUSIVE)
    • Sneakers
  • Puma’s Y2K Cool-Kid F1 Shoe Is Coming Back
    • Sneakers
  • Skepta’s Debut Puma Sneaker Is a Flash of Genius
    • Sneakers
  • How Berlin's Best Dressed Styled PUMA x Ottolinger
    • Style
    • sponsored
  • Stone Island's DSM Collection Is So Good It HAD To Be 2024's Rarest
    • Style
What To Read Next
  • If the Shoe Fits: Footwear Phenom Paul Andrew Steps Into New Role at Sergio Rossi
    • Style
  • Chappell Roan Is Wary of Fame (& Dressing the Part)
    • Style
  • We Found the Best Outdoor Speakers for Summer So You Don’t Have To
    • Lifestyle
  • Pharrell’s $850K Bag & Mystery adidas Are an Olympic-Level Flex
    • Style
  • No One Saw Fashion's Camouflage Revival Coming — Literally
    • Style
  • Brutalist Beauties: Nike's New AJ4 Is a Monochromatic Masterpiece
    • Sneakers
    • sponsored

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.