Highsnobiety
Greg Lauren

Brand: Greg Lauren

Season: Spring/Summer 2022

Key Pieces: Lauren is loosening up next summer, widening his trousers and experimenting with slouchier jackets for maximum comfort. His patchwork game is, as usual, on point but the new lightly distressed denim pieces are an especially inviting entry into his reclaimed vintage purview.

Buy: Greg Lauren, SSENSE, Browns, MATCHESFASHION.COM

Editor's Notes: None of the many upcycling-centric fashion brands on the market today really hold a candle to Greg Lauren. The Los Angeles-based designer was carving out his niche in the realm of reclaimed wearables long before most industry types were considering sustainability as a viable production bent. SS22 is another evolution for the label, retaining the core conceits that fuel Lauren's brand (vintage clothing repurposed into easy silhouettes) while moving beyond some of Greg Lauren's familiar tropes.

Try to discuss Greg Lauren's brand without really leaning hard on the term "upcycling" (or "recycling," or "green," or another term that may or may not be used accurately) — it's really not possible, because rebirthed scraps are at the core of Lauren's output. This is made abundantly clear by the GL Scraps program and, well, just by looking at the crazily quilted and worn pieces that inform his seasonal fare.

SS22 has some classic Greg Lauren elements, like the buttonless noragi-style jackets crafted from two clashing fabrics, but there's also a newfound respect for the textiles themselves, which are frequently seen relatively unaltered.

For instance, strappy militaristic liners, raspy hemp dinner jackets, and cable knit cardigans are presented with minimal distressing, granting a more intimate audience with their source material. That doesn't mean that the entire affair is free from Lauren's ragged patchwork, of course, as deeply distressed parkas, piecemeal hoodies, and loose cargo trousers provide plenty of eye-grabbing stitchwork.

We Recommend
  • With a Second Great "Bike Air" Jordan, Nigel Sylvester Does It Again
    • Sneakers
  • From a Fashion POV, France Might've Already Won the Euros
    • Style
  • Cottons, Creams, and Other Summer-Non-Negotiables
    • Style
    • sponsored
  • District Vision's New Balance Sneaker Is a Grey Day Beast
    • Sneakers
  • New Balance's Sneakers Are Looking Grey-t for Grey Day
    • Sneakers
What To Read Next
  • If the Shoe Fits: Footwear Phenom Paul Andrew Steps Into New Role at Sergio Rossi
    • Style
  • Chappell Roan Is Wary of Fame (& Dressing the Part)
    • Style
  • We Found the Best Outdoor Speakers for Summer So You Don’t Have To
    • Lifestyle
  • Pharrell’s $850K Bag & Mystery adidas Are an Olympic-Level Flex
    • Style
  • No One Saw Fashion's Camouflage Revival Coming — Literally
    • Style
  • Brutalist Beauties: Nike's New AJ4 Is a Monochromatic Masterpiece
    • Sneakers
    • sponsored

Web Accessibility Statement

Titel Media GmbH (Highsnobiety), is committed to facilitating and improving the accessibility and usability of its Website, www.highsnobiety.com. Titel Media GmbH strives to ensure that its Website services and content are accessible to persons with disabilities including users of screen reader technology. To accomplish this, Titel Media GmbH tests, remediates and maintains the Website in-line with the Web Content Accessibility Guidelines (WCAG), which also bring the Website into conformance with the Americans with Disabilities Act of 1990.

Disclaimer

Please be aware that our efforts to maintain accessibility and usability are ongoing. While we strive to make the Website as accessible as possible some issues can be encountered by different assistive technology as the range of assistive technology is wide and varied.

Contact Us

If, at any time, you have specific questions or concerns about the accessibility of any particular webpage on this Website, please contact us at accessibility@highsnobiety.com, +49 (0)30 235 908 500. If you do encounter an accessibility issue, please be sure to specify the web page and nature of the issue in your email and/or phone call, and we will make all reasonable efforts to make that page or the information contained therein accessible for you.