Highsnobiety
Double Tap to Zoom

The latest drop from MARKET, the clothing brand formerly known as Chinatown Market, is begging for backlash from the artist formerly known as Kanye West. In a tongue-in-cheek move, the retailer released a knock-off of the rapper's ubiquitous YZY SHDZ, seeded to everyone from Lisa Rinna to Steve Lacy.

Your Highsnobiety privacy settings have blocked this Instagram post.

Kanye's face-obscuring accessory is pretty easy to DIY at home, but MARKET is making it even easier with a kit containing enough sunglasses-shaped laminate and elastic fasteners to assemble three pairs of lookalike YZY SHDZ.

"100% COMPLETELY ORIGINAL AND SUPER INNOVATIVE DESIGN," MARKET captioned an Instagram post announcing the product. "YOU’VE PROBABLY NEVER SEEN ANYTHING LIKE THESE! SOOOO CRAZY IDK HOW WE EVEN CAME UP WITH THIS DESIGN SOLELY ON OUR OWN!!"

They say imitation is the sincerest form of flattery, but Ye harbors a well-documented disdain for copycats. At the time of publishing, his Instagram was free of any MARKET backlash — here's hoping we aren't in for a repeat of that wild adidas beef.

The MRKT SHDZ, available online, retail for $60 (don't forget, the kit comes with material to construct three pairs). Kanye's YZY SHDZ will supposedly price for $20. That amounts to the same price per pair, though I think we'd all rather spend less when it comes to sunglasses secured by what appears to be an elastic string.

We Recommend
  • The Golden Age of Mountaineering By The North Face Purple Label
  • A Summer To Remember for Stylish Fishermen
  • Nike's Most Minimalist Runner Is Officially Fashion Now
  • Thanks, It’s Vintage! The Hand-Me-Downs That Define Us
  • Dover Street Market’s Massive Sample Sale Is Back — But There’s a Twist
What To Read Next
  • To Know Andersson Bell, Walk a Mile In Its Punk Rock Crocs (EXCLUSIVE)
  • They Finally Made Margiela 2
  • Nike’s Air Jordan 3 Is the World’s Best Dad Shoe (Literally)
  • What Else Would You Expect From HOKA Mary Janes?
  • Jeong Li Designs for Office Drones With Wanderlust
  • When Nike AF1s Put on Black Jeans, Things Get Beautifully Dark