Ronnie Fieg just teased the latest KITH x Coca-Cola collaboration. On Instagram, Fieg showed off designs for two polo-shirts, a sweater and a hoodie featuring patchwork color blocking and revealed the Hawaiian inspirations behind the collection. “In 2000, the State of Hawaii gave each island its own official color. That color matches the hue of the island’s official flower,” he wrote. “We used those colors to create these patchwork pieces made of a summer-weight cotton jersey.” Check out the post above.
Yesterday, KITH announced a surf video competition to go with the release. On Instagram, the brand called on fans to submit surf videos for the chance to win exclusive KITH x Coca-Cola surfboards.
There’s currently no official word on when or where this KITH x Coca-Cola collection will drop, but we’ll keep you posted.
On this week’s episode of The Dropcast, we are joined by photographer Cam Hicks and Angelo Urrutia, your favorite influencer’s favorite influencer’s favorite behind-the-scenes creative director. Enjoy.