This weekend, she posted a video about choosing an outfit for a festival, and once she got there, her $31 USD Shein shoes began to lose their shape and melted. The video has nearly half a million views at the time of writing.
Of course, the video spread like wildfire and made its way from TikTok to Twitter, where the video has another 85K likes.
The shoes went from chunky heeled sandals to deflated slides due to the heat, and since the video was shared, another handful of people that purchased shoes from Shein have shared similar experiences. At the end of the day, it is not really that surprising, considering you're paying approximately $15 - $30 USD for a pair of shoes that are almost entirely made of plastic.
From rashes and bugs in its clothing, to poor quality and melting shoes, Shein's track record is less than shiny, yet plenty of people still purchase items from the website daily. It makes sense how the platform reached its terrifying $100 billion USD evaluation, considering it isn't even losing customers despite plenty of bad quality pieces and viral videos slamming the brand.
Following the viral video, the TikTok user made a follow-up explaining that the shoes didn't actually melt, but they did deflate. Not that that's really any better.
The moral of the story is that you shouldn't buy cheap shoes, especially not fast fashion footwear, unless you really need to. If you're looking for quality, or at least footwear that will last you through a festival, I'm sorry to say it but Shein ain't it.
We'll never get to the point where we ditch fast fashion, but hopefully, videos like these can change your mind when you're thinking about purchasing a trendy item with a suspiciously low price tag. One can at least hope you'll think twice next time!