With all eyes on Nike last month for Air Max Day, the Swoosh pounced on the opportunity to tease its next collaboration with Travis Scott. Thanks to a teaser on the Nike SNKRS app, we now have a first look at a mock-up of the Travis Scott x Nike Air Max 1 “Cactus Jack” which is rumored to receive five colorways.
As we inferred from the initial teaser, Scott’s signature reverse Swoosh appears at the midfoot regions (like the Travis Scott x Air Jordan 1 from 2019) while Cactus Jack branding adorns the tongues and heels. Meanwhile, leather and suede panels wrap around the upper, atop a breathable mesh base. Reputable sneaker insider @py_rates gives us an up-close look at the mockups below.
“Baroque Brown/Lemon Drop/Wheat/Chile Red,” “Off Noir/Cave Stone/Dusty Sage/Celadon,” “Saturn Gold/Tea Tree Mist/Tent” “Wheat/Lemon-drop Baroque Brown/ Chilli Red,” and “Grey Haze/Light Silver/Celadon/Canvas” iterations will reportedly arrive in time for the 2021 holidays, priced at $160 each.
The Air Max sneaker was initially previewed in the Nike SNKRS feed via a series of short clips, titled “Cactus Jack: Bring the Future to Light” (you can see screengrabs below). While a clear look is not given, the teaser does reveal intricately patterned stitching around the heel and red and white hiker-style laces.
Interspersed throughout the footage are shots of Travis in the recording studio and on an exercise bike. The final frame then incorporates the caption: “Stay Tuned for more details on the Nike x Travis Scott Air Max 1, including availability and release information.”
This isn't the first Air Max collaboration by Scott, but it will likely be the most coveted, in large part due to the cultural significance of the silhouette. While we wait for a closer look, you can learn more about Travis' sneaker collabs here.
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