Highsnobiety

Men’s fashion weeks are just around the corner, and WHITE has announced details of its latest trade show in Milan. The three-day event will bring together a curated selection of international designers from avant-garde brands, contemporary sportswear labels and more.

WHITE Man & Woman will showcase names such as Libertine-Libertine, Journal, S.N.S. Herning, Andersen-Andersen, Soulland, Norse Projects, Nosomnia, Leon Louis, Uniforms for the Dedicated, Wrenchmonkees and Ellen Pedersen amongst others. The Zona Tortona in Milan will also host special guests WOOD WOOD and more exciting events that are yet to be announced.

WHITE Milan and Revolver Copenhagen, two international fashion trade shows, will work together in January and June 2017. Revolver will present around 15 Scandinavian brands within a curated area at WHITE Man and Woman while WHITE present 15 Italian brands at Revolver Copenhagen in February.

In its fourth edition ONLY WOMAN, a section exclusively dedicated to women’s collections, grows to display 50 brands within a new location at Via Tortona 27. Special guest designer AALTO founded by Finland's Tuomas Merikoski—previously of Paris' Institut Français de la Mode, Givenchy and Louis Vuitton—will also present a new collection within a personalized space.

During previous seasons recognizable names such as Stella Jean, Uma Wang, Kokon To Zai, Nasir Mazhar and Filles à Papa have shown. WHITE has also presented Lucio Vanotti, Sunnei, Moto Guo, Feng Chen Wang, Aalto, Tonsure and Cottweiler who all went on to be shortlisted for the LVMH Prize or Woolmark Prize.

WHITE Man & Woman takes place January 14-16, 2017. For more information and to register, visit the link below.

Check out the 15 best sneakers worn at WHITE Milano SS17.

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