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NYC label NOAH kicks off 2016 with a luxed-out hoodie crafted from a baby camel hair fabric supplied by legendary Italian mill Loro Piana. Camel fabrics are normally reserved for high-end topcoats, which probably explains the hoodie’s rather hefty price tag of $598.

For more from NOAH, check out the brand’s founder Brendon Babenzien talking consumerism and life after Supreme with VICE

Words by Alec Leach
Freelance Writer/Editor/Consultant

Alec Leach grew up in Brighton, England, but now lives in Berlin