Alexandra Pauly is a writer and editor with over four years of experience telling stories about beauty, style, and youth culture. She was appointed Beauty Editor after launching Highsnobiety's beauty vertical, its very first foray into the category, in 2022.
Digging into beauty and its intersection with culture, identity, and politics, her reporting challenges readers to think critically about the industry and their own relationship to it. A longtime fragrance enthusiast, she is also passionate about writing about scent. In 2023, she spearheaded Highsnobiety's State of Fragrance, a whitepaper on consumers' relationship to perfume and their buying habits.
Outside of work, you can find her scouring Chinatown for the best egg tart, contemplating the next addition to her collection of 50-plus perfumes, and taking way too many photos of her dog.
Articles
L'Oréal's Eyebrow Printer Is Makeup at the Touch of a Button
Nepo Baby T-Shirts, Golden Globes Style & Gucci, Minus Alessandro Michele
Margot Robbie Is Back in Her Bottega Bag
Everything Going Down at Men's Fashion Week
Is Rihanna's Super Bowl Halftime Teaser Hinting at New Music?!
Unpacking TikTok's Mielle Hair Oil Controversy
Influencer GF, Goth BF: Addison Rae & Omer Fedi's 'Fits Go Yin & Yang
Morphe Was Going Viral. Now, It's Closing All U.S. Stores
Naomi Osaka's Got Some Very Big News: She's Pregnant!
From Slick Suits to Princess Gowns, These 'Fits Won the 2023 Golden Globes
Next Up For the Great Greenwashing Crackdown: "Clean" Beauty
Keke Palmer Takes a Page From Rihanna's Bump-First Maternity Style
