Riccardo Zazzini

(Writer / Berlin)

Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.

Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.

When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@outlook.com

Articles

  • In Rainbow Metallic, adidas' Chonky Basketball Mule Is Beyond Futuristic

  • This Beautiful New Balance Skate Shoe Is Built to Take a (Psychic) Beating

  • When Skate Brand Meets Italian Sportswear, Denim Outerwear Is Inevitable

  • In Crisp Black Leather, New Balance's Hybrid Loafer Has Never Been More Formal

  • The Ridiculously Silky Makeover of adidas' Samba

  • Wind? Rain? Snow? These Weatherproof Jackets Have You Covered

  • We Found The Best Overshirts to See You Through Spring and Summer So You Don't Have To

  • Baseball GOAT Shohei Ohtani Takes on New Balance’s Dad Shoe GOAT

  • A Brief Guide To Skatewear Essential Brands To Have In Your Rotation

  • Luxury Brands Every Highsnobiety Reader Should Know & Where To Buy Them

  • adidas’ Post-Samba Sneaker Became a Stitched-up Textural Beauty

  • Copenhagen Fashion Week’s Secret Weapon: Community