Riccardo Zazzini is the SEO Growth Writer at Highsnobiety. He began working at Highsnobiety in 2022, and since then he has written features and articles about subjects ranging from fashion, music, street art, NBA fashion, culture, and optimized pre-existing content with SEO's best practices. He also writes the brand introductions and descriptions in the Highsnobiety Shop.
Previously, after graduating from Reading University (UK) with a BA in English Lit. & Creative Writing and from Glasgow University with a MSc in Cultural Policy, Riccardo spent a hanfdul of years working as a agency copywriter and freelance writing for various magazines mainly for topics around sustainability in the fashion industry and street art.
When he is not busy playing basketball, you can find him in Berlin looking for the best denim stores in the city and for live music events. Find him at riccardo.zazzini@highsnobiety.com
Articles
Is This Non-Watch Watch the Most Honest Timepiece?
Behold, Freshly Microwaved adidas Superstars
18 Best Dutch Clothing Brands Every Highsnobiety Reader Should Know In 2025
These Pre-Ripped New Balance Dad Shoes Look Sharp In Chrome Armor
In a "Sail" Colorway, New Balance’s Barefoot Shoe Has Never Been Cleaner
After Pioneering Collaborative New Balance Shoes, Aimé Leon Dore Designed Its Own
The Sneaker Stealing the Best Bits From adidas' Past
Nike's First-Ever Shoes, Remade the Margiela Way
Nike SB Isn’t the Villain. It’s One of Skateboarding’s Unsung Heroes.
These Pairs That Prove Summer Footwear Has Never Been Stronger
Engineered Garments Makes Hairy Stompers From Boring Clarks
adidas Skateboarding Is Still One of the Coolest Things the Brand Has Ever Done
